Having a great ad is only one component of effective advertising and so much more than a pretty picture. The unique mix of your brand, your target audience, your product and services, the competitor landscape and distribution channels, are all part of the equation when we develop the right inspirational concept and strategy for you – that, plus nearly 30 years as a leading advertising agency. Tailored to your budget, our creative solutions bring your brand front and centre.
• creative and design • press • radio • online • TV • media buying • campaign design
• campaign management • photography • architectural virtuals • video • advertising music
• voice overs • signage • billboards • image sourcing • exhibition
Distinctive, creative design solutions is second nature to our talented team of designers – design driven by strategy; design that gets attention, embodies who you are and connects with your target audience. And when it comes to the best print solutions, our years of experience flow through to the selection of paper stock and print finishes, creating the right look and feel for your collateral.
Breaking through the over proliferation of stock library images in seniors marketing, GBD help your customers get the right picture about your brand with brilliant, results-oriented photography. Our on-staff photographers are experienced in retirement village and seniors lifestyle marketing and are fully equipped with broadcast quality cameras and lighting. Our team includes art directors, stylists, producers and talent casters. Our photography covers lifestyle marketing, aerials, architectural, commercial products, events, portraiture and landscapes.
GBD’s in-house production team and onsite recording facilities brings creative flair and technical expertise together. Whether it is through online video content, brand video, television or radio commercials, our marketing team and production crew work hand in hand to not only maintain your brand integrity but generate a compelling message.
With a full video and sound broadcast-quality editing suite onsite, GBD writes, produces and records in-house. Art direction, styling and
sourcing talent are all part of the GBD package. We also compose and record advertising music and soundtracks. Our clients have found
great benefits in our whole-of-campaign approach in marketing and advertising, as we not only have the ‘know how’ to produce for digital
distribution, we can ensure brand integrity across all mediums including online, social media, TV, brand video and radio.
By streamlining your media management through GBD you gain the support of media planning and purchasing at very competitive rates ensuring your media spend is on track.